Step 2

Brand (2/7)
Does your company message resonate with your customers?

1 How would you rate the effectiveness of your company’s brand?*

Poor

Average

Excellent

2 What could you do to improve?*

3 Does your company have an effective and comprehensive sensory package that attracts your primary target market?*

4 Have you introduced your unique value and commitment to your customer with your employees?*

5 Are your employees clear about how it impacts their position and the overall experience with your customers?*

6 Do you have a marketing strategy that is creating brand recognition in with your target markets?*

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